Dear Members, Patrons, Partners and Friends,

We are delighted to invite you to participate a high-level side event “Cross-border E-commerce Development in China & New Opportunities in South-South Cooperation”, which is held in conjunction with the 9th session of the Intergovernmental Group of Experts on E-commerce and the Digital Economy by UNCTAD. To put the Global Development Initiative into practice and deepen practical cooperation among developing countries in the digital trade, this event is specially organized to serve as an important platform for in-depth exchanges and cooperation in cross-border e-commerce field. This event will gather distinguished Chinese enterprise representatives from key sectors, including China Chamber of Commerce for Import and Export of Machinery and Electronic Products, SHEIN (a leading global fast fashion and cross-border e-commerce enterprise), JD.COM (a top-tier e-commerce giant), POP MART International Group, CCPIT Representative Office in Switzerland, Bank of China Geneva Branch, and China Mobile International (Switzerland) Sàrl, etc. We warmly welcome your participation and valuable insights to contribute to the discussions.

Event information:

• Date: 13^th May 2026
• Time: 13:00 – 14:40
• Venue: Room IX, Building A, Palais des Nations, Geneva
• Language: English
• Please refer to the attachment for the detailed agenda

Planned agenda:

Registration:

The event is free of charge. Due to seats limited, please kindly send an email to margarit.ma@swisscenters.org by indicating the following information before 8th May: company name, full name, job title, email address, cellphone number and passport number. We will send you the confirmation letter a few days before the event.

Event Highlights:

• China’s best practices in cross-border e-c: model innovation, regulation, taxation, compliance and inclusive trade commerce
• Keynotes from UNCTAD and Ministry of Commerce of China
• Sharing from leading cross-border e-commerce enterprises and industry associations
• In-depth discussion on boosting trade connectivity, industrial upgrading and South-South cooperation via digital trade

This event is open to representatives of government departments in cross-border e-commerce, international organizations, leading cross-border e-commerce enterprises and relevant experts. It will put spotlights on the best practices of China’s Cross-border E-commerce in terms of model innovation, regulation and governance, taxation, compliance, and inclusive trade, facilitate in-depth exchanges on how cross-border e-commerce can boost trade connectivity, industrial upgrading, fiscal and tax revenue growth, and employment promotion in the Global South countries, and explore new models, pathways and mechanisms to empower South-South cooperation. It also gathers government representatives, international organizations, top enterprises and experts, providing an ideal platform for Swiss enterprises to explore China’s cross-border e-commerce market, seek cooperation opportunities and expand business in the Global South.

We look forward to your attendance.

Best regards,

Swiss Centers Team