2023 - Jul 14, 2023

Swiss Centers Newsletter Summer 2023

Dear Swiss Centers Members, Partners and Friends,

While we embrace the hot summertime, Swiss Centers warmly welcome 6 new member companies who joined our cluster in 2023, namely ContexaWonder Pet ConceptSwissOxxVirtuarchBartholet Maschinenbau, and Swatch Group, as well as NGL Group who renewed its membership at Swiss Centers. Among them, some are veterans with decades of experience of doing business in China, while some others are just at the beginning to explore this attractive but highly competitive market.

This testifies the interest of Swiss businesses in China, as we reported earlier this year in the Swiss Business in China Survey 2023, the Swiss companies in China regained its confidence, reaching a historical high level at 7.2 out of 10.

At the same time, Swiss businesses face many challenges in China, with quite a number of new ones coming to the top, such as “geopolitical tensions”, “changing group strategy towards China” and “the lack of understanding and support from Head Office”.

This “gap of understanding” is becoming increasingly important, with nearly three years of restricted business travels and increasing trade and technology barriers. For the Swiss executives and entrepreneurs who need to handle their business in China, it is crucial to stay connected and understand as much as possible the realities of what is happening on the ground. For this purpose, we kindly invite you to join our Fact-Finding Mission to (re-)discover China in November 5-12, with a special focus on innovation. Hope to welcome you then (or earlier) in China!

In the meantime, wish you all a great summertime!



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